Author/Editor(s): Robert B. Cialdini
Publication Location & Press: Pearson
Library of Congress Number:
Publication Status:
Study Area: Communication Science
Keywords: Weapons of Influence, Reciprocation, Commitment and Consistency, Social Proof, Liking,
Authority, Scarcity
ISBN 13: 978-0-205-60999-4
Availability at Other Locations: Willis library 3rd floor
Number of Copies in Library: 1